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Sunday,
June 8 or Sunday, October 26
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Welcome — Introductions, overview |
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Defining the health literacy problem — The national environment and the research base |
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Identifying characteristics of plain language |
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Using and interpreting the Fry readibility formula |
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Monday,
June 9 or Monday, October 27
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Planning successful communications — Using a structured tool to define and connect your audience, your message, and your mission |
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Writing for accessibility— Why and how to write to communicate: Hands on practice |
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Tuesday, June 10 or Tuesday, October
28
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Layout and graphics — Creating appeal and reading ease in print and on screen |
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Clear Communication for eHealth—How plain language works on the web |
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Integrating plain language planning, writing, and designing |
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Wednesday,
June 11 or Wednesday, October 29
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Field testing strategies — Why and how to test with your audience |
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Yes…buts — Taking the message back home |
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Finale — Wrap up and evaluation |
Welcome reception |
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Breaks with refreshments each morning and afternoon |
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Lunch on Monday and Tuesday |
Sue Stableford (Maine) |
Personal coaching after each Institute is designed to help participants integrate and successfully apply what they learn at the Institute. Each participant will be coached by the Institute trainer, who has many years of experience in health literacy and plain language. She will custom-tailor assistance to help each participant develop a plain language document or website.
Scheduled follow-up contacts by phone, email, and fax will allow the trainer/coach to offer feedback, answer questions, and suggest “next steps.” It will also provide support when participants return to their organizations and face possible resistance to a new way of communicating.
Please note: Coaching services will be provided by phone, email, and fax. The trainer will not be conducting on-site (travel-related) visits as part of the coaching agreement.
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The Institute will be held at the Hilton Garden Inn in Freeport, Maine, just down the street from LL Bean. The Hotel has reserved a block of guest rooms for Institute participants at the reduced rate of $149/night. This rate is available the Saturday night before each Institute through Tuesday night of each Institute. Summer Institute room rate is guaranteed until May 8, 2008. Fall Institute room rate is guaranteed until September 25, 2008.
To reserve your room, click one of these sites: For Summer Institute, click here
For Fall Institute, click here. If you prefer to reserve a room by phone, call the Hilton directly and tell them you are attending the Summer or Fall Health Literacy Institute. Tel 207-865-1433.
The Hilton Garden Inn is in the heart of Freeport Village, a 5 minutewalk from LL Bean, a fine range of restaurants, and many shops. A few miles away is Wolf Neck Woods State Park, a public nature preserve on the ocean with great walking trails. Portland, Maine's major city with many additional attractions, is just 20 minutes away.
Hotel rooms have microwaves, small refrigerators, and free internet access along with the usual amenities.
The Portland, Maine jetport is about 30 minutes from downtown Freeport and is served by many major airlines. Regular taxis and rental cars are available at the airport. You can also make a reservation with a local shuttle, Mermaid Transportation. Call: 800-696-2463.
Buses run direct from Boston's South Station and from Logan Airport to Portland. Amtrak has regular passenger train service from Boston's North Station to Portland. Cabs to Freeport are available at the Portland bus/train station.
Boston’s Logan Airport and the Manchester, New Hampshire airport are both about 2.5 hours from Freeport. Rental cars are available at both airports.
Mermaid Transportation offers van transportation from both Logan and Manchester airports right to the hotel. They also pick up for the return trip. See: www.gomermaid.com and check schedules and rates to Portland from Boston or Manchester.
If you register with Mermaid on line, be sure to start by selecting your arrival airport. On the second screen, choose from the list of hotels and enter "Hilton Garden Inn." The rest should be self-explanatory.
Be sure to call or email the registrar BEFORE sending registration or payment for an Institute. Telephone: 207-602-2589. Email: mbissonnette@une.edu. This is the only way to be sure there is space available.
Enrollment in each Institute is limited to 30 participants, so sign up early! Make a room reservation by calling the Hilton Garden Inn directly: 207-865-1433. Or, use the weblinks in the section above — Accommodations/Reservations.
Registration for the Institute is handled by the Office of Continuing Medical Education at the University of New England. You may register by phone, fax, or mail. On-line registration is not available, but you can complete the form (click below) and print it out from this site. Payment must be enclosed or arranged at time of registration.
To register by phone: |
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Call 207-602-2589. Hold your place with a credit card while waiting for your organization to cut a check. We will not charge the card if we know a check is coming and it arrives within 30 days. We advise you do this to hold your place. |
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To register by fax or mail: |
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Print out a registration form. Fax or mail back to the
address on the form. Fax Number: 207-602-5957 |
To register with a P.O.: |
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Payment must be guaranteed with a personal credit card until payment is received. |
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Payment must be enclosed or arranged at time of registration.
Click below for a registration form |
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Tuition: The tuition fee of $899 includes 4 days of training, 2 hours of individual follow-up coaching, a take-home training workbook, a welcome reception, morning and afternoon refreshment breaks daily, and lunch on Monday and Tuesday for both Institutes.
Final Confirmation/Terms of Withdrawal
You will receive initial confirmation as soon as payment is received. Final
confirmation for the 2008 Summer Institute will be mailed by May 9,
2008. Final confirmation for the 2008 Fall Institute will be mailed by
Friday, September 26, 2008. In the unlikely event of Institute cancellation,
you will be notified by those
dates. The
University
and The
Institute are
not
responsible
for
non-refundable airline tickets due to cancellation.
Participants who withdraw prior to these confirmation dates, will receive a refund less a $75 processing fee. After final confirmation dates above, no refunds will be given, although you may send a substitute.
Maine is called “Vacationland” with good reason! Freeport is a small, friendly village with interesting shops and many restaurants within easy walking distance of the Hilton Garden Inn. Whatever you want — brick-oven pizza, ethnic cuisine, homemade ice cream, local brew, or fresh seafood — it’s all here. Freeport is home to many outlet stores as well.
The Maine weather is unpredictable, but usually warm enough in June and October to enjoy outdoors. Be sure to bring a sweater, jacket, and rainwear.
For more information about the area, check out this website:
www.freeportusa.com We
thank them for use of their photos on this website.
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